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Daily Archives: অক্টোবর ১, ২০১৮

Philip Kotler & Kevin Lane Keller

He is the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University.He received his master’s degree at the University of Chicago and his Ph.D.at MIT, both in economics. He did postdoctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago. Dr. Kotler is the coauthor of Principles of Marketing and Marketing: An Introduction. His Strategic …

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